Events Calendar
Every cast, every guided trip, every product sold in the fly fishing industry depends on healthy water and thriving wild places. But how do shops and brands turn that dependence into real, measurable action — and how does giving back actually pay off?
... Jeff Wagner, CEO of MayFly Outdoors gives an overview of how his company has used new Diminus laws to combat the counterfeit reels that are coming in from overseas. AFFTA’s Retailer Accelerator is a two-day event created specifically for independent fly shops that want stronger cash flow, better inventory decisions, more effective employees, and deeper relationships with the manufacturers they work with every
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Giving Back to Conservation: How 1% for the Planet Powers Purpose-Driven Fly Fishing Brands & Shops
1:30 PM - 2:30 PM
Identifying and Addressing "Made in the USA" Counterfeits
12:00 PM - 1:00 PM
Confluence Salt Lake City
8:00 AM - 4:00 PM